By Ginna Parsons/NEMS Daily Journal
A couple of years ago, Elizabeth and David Gable started making Mondays a little easier for some Tupelo families.
In a venture known as “Monday Meals,” the couple would send emails to clients on their contact list on Thursdays, detailing a supper menu. People had until 5 p.m. Sunday to respond with a yes or a no.
If they said yes, on Monday they could expect delivery to their homes between 5 and 7 p.m. of a hot, ready-to-eat meal.
A really special meal.
Like lasagna, green salad and French bread. Or smoked pork loin, cheese grits and green beans. Or chicken and black bean enchiladas, Spanish rice and a salad. Desserts were optional.
Prices ranged from $24 to $28 for a family of four.
“We had 173 people on our contact list,” said Elizabeth. “The most we ever had on a Monday night was 24 families.”
That’s a lot of stops in a two-hour window of time.
Fortunately for the couple, David works full-time as a supervisor at UPS, so planning deliveries is his specialty.
“With me being a logistical wizard, I could map it all out,” he said. “Plus, a lot of deliveries were concentrated in one area, like Charleston Gardens.”
Both Elizabeth and David kept warming boxes in the back of their vehicles to ensure the food was hot when it was dropped off.
“There have been some bumps in the road, but we’ve pretty much got it down now,” David said.
The couple was so successful with the Monday Meals venture that in June they opened their own business on McCullough Boulevard called Endville Bakery & Catering.
“We live in Endville, which is the namesake for our business,” said Elizabeth. “We’d been doing this about three years and we didn’t want to confuse our old customers so we kept the name even though we’re in Tupelo now.”
The couple suspended Monday Meals for about a month while they moved their business to Tupelo. But they’re back in full swing now.
And so is their bakery.
Elizabeth took a cake decorating class in 2008 at ICC and fell in love with the art of creating sweet confections for the public.
So now, the display case at Endville Bakery is filled with cookies, cupcakes, banana breads, Rice Krispies Treats and peanut butter cornflake bars, which are David’s favorite.
“We change our cupcakes out every day, so we’ve always got new and different flavors,” Elizabeth said. “Our best-sellers, though, are two specialty cupcakes – Margarita, and Thank You Very Much, which is a banana cupcake with peanut butter frosting. It’s kind of our ode to the King, since we are in his hometown.”
Elizabeth always has vanilla cupcakes with vanilla frosting and chocolate cupcakes with chocolate frosting on hand, but other specialty flavors that rotate in and out include fresh strawberry, red velvet, Dreamsicle, lemon drop and pink lemonade.
She also makes specialty cookies with royal icing. One day last week, her offerings included a cookie iced to look like a lemon slice and one that looked like, of all things, a cupcake.
She’s also made cookies that look like frogs, baseballs, softballs, peace signs, flowers, lions, clowns and bunnies. Theme cookies include those decorated in the spirit of MSU, Ole Miss and Tupelo High School. And she’s done baby footprints for baby showers and teapots for tea parties.
“We will attempt and try to do anything that can be dreamed up, essentially,” she said. “A couple of weeks ago, we did a cookie that looked like a wedding dress to match the bride’s dress and bouquet. They were on her cake table at her wedding reception.”
She also makes four-layer cakes, such as German chocolate, strawberry and coconut, and she makes a 15-layer lemon cake. Pies include buttermilk, chess, chocolate meringue, toffee pecan and Dutch apple, all with homemade pie crusts.
She even makes birthday cakes, wedding cakes and “smash” cakes for baby’s first birthday.
“I get my ideas for my sweets everywhere,” she said. “I make a thin mint brownie that’s fashioned after a Girl Scout thin mint cookie. It’s all practice, practice, practice. There have been many ugly cakes. But luckily, we’ve had more turn out better than not.”
Endville Bakery also offers full-service catering or wedding receptions, parties, business meetings and pharmaceutical lunches. They recently catered a lunch for a 96th birthday party that featured smoked prime rib, potato salad, creamed spinach and a chocolate tiered cake.
And as soon as they can find an upright cooler for the business, the couple plans to offer casseroles to go and barbecue.
“We have a competition barbecue team called Holy Smoke BBQ Crew that we started with three other guys,” David said. “We took first place in ribs at the Super Bulldog Weekend in Starkville and seventh place in ribs at the Don’t Be Cruel BBQ Duel in Tupelo. The very first barbecue contest we ever competed in was in Saltillo and we took first place, so we’ve just kept going from there.”
Business has been good for the Gables, who share four children. The little house on McCullough Boulevard just west of Hope Church that they’ve rented for their business suits them just fine.
“It’s been a steady slow, which is good,” said Elizabeth. “Because it’s allowed us time to work some of the kinks out.”
What: Endville Bakery & Catering
Where: 2132 McCullough Blvd. in Tupelo,
just west of Hope Church.
When: Tuesday-Friday, 8:30 a.m. to 5:30
p.m. and Saturday 8:30 a.m. to noon.
Info: (662) 680-3332; endvillebakery on
Facebook; @endvillebakery on Twitter.