By NEMS Daily Journal
The Episcopal Church is urging congregations to embrace social media websites like Facebook and Twitter in a push to highlight the Internet as a tool for church growth.
The church released a 12-page white paper July 20, listing “best practices” for how congregations can make use of social media. The release comes after church leaders grew concerned that some congregations were still mystified by the Internet.
The guide, titled “Social Media and the Episcopal Church: A New Way to Tell a 2,000-Year-Old Story,” stressed the need to remain relevant in an increasingly digital world.
The guide also hinted that digital media could serve as a tool for evangelism, noting, “Increasingly, this spiritual invite begins online. People search for a church online because they want to be assured they will like it before they set foot inside.”