By Sheena Barnett
TUPELO – Trademark is ready for the next level.
After spending a few years as a country-rock party band, the Jackson band started getting serious about songwriting.
The band’s members, lead singer Charles Derrick, guitarist Lukas Elijah, bass player Griffin Hardy and drummer Chas Henry started working their twang-with-an-edge originals into their setlist. Fans ate it up.
“It was a slow process coming together as a band,” Derrick said. “We get a lot more respect from fans with original music.”
The band just released a new album, “A New Season,” and the buzz is growing. CMT has picked up a video and radio stations are playing singles.
“The thing is, we’re not signed,” Derrick said.
Trademark is a country band who isn’t afraid to rock ‘n’ roll.
“It’s country-rock, but we took it a step further,” Derrick said. “We’re influenced by everything from ‘80s rock to alt ‘90s to today’s country.”
Trademark’s live show, which the band takes across the region, has earned the band plenty of fans.
“We try to bring a concert feel to the club scene. We have an intelligent light show, screens,” Derrick said.
When the band isn’t on stage, they’re trying to be everywhere, all the time – from YouTube videos to cell phone downloads. The band has worked hard to make sure their music and merch is as accessible as possible.
Trademark is making a living off their music, but they’re ready for the big leagues. Every day gets them closer and closer to that goal.
“If you don’t have something like radio play, people are not reminded of you all the time,” he said. “We make it as easy to get to as possible.”
DIM THE LIGHTS
• Who: Trademark
• When: 9:30 p.m. Friday
• Where: Midnight Rodeo, Tupelo
• Cost: $10
• Info: (662) 308-7555