See “The Help” at its Mississippi premiere

Here’s info on the Mississippi screening of “The Help” –

Baptist Town Community Development is pleased to announce that the first public screening in Mississippi of DreamWorks Pictures’ The Help will be held on Saturday, July 30th at the Malco Grandview, 221 Grandview Boulevard, Madison, Mississippi. The Help is directed and written for the screen by Mississippian Tate Taylor, based on the novel by Mississippi native Kathryn Stockett, and produced by Brunson Green also from Mississippi, Chris Columbus and Michael Barnathan. The Help releases in theaters August 10, 2011.

Based on one of the most talked about books in years and a #1 New York Times best-selling phenomenon, The Help stars Emma Stone (Easy A) as Skeeter, Academy Award®–nominated Viola Davis (Doubt) as Aibileen and Octavia Spencer as Minny—three very different, extraordinary women in Mississippi during the 1960s, who build an unlikely friendship around a secret writing project that breaks societal rules and puts them all at risk. From their improbable alliance a remarkable sisterhood emerges, instilling all of them with the courage to transcend the lines that define them, and the realization that sometimes those lines are made to be crossed—even if it means bringing everyone in town face-to-face with the changing times. Deeply moving, filled with poignancy, humor and hope, The Help is a timeless and universal story about the ability to create change.

All proceeds from the screening will be used by Baptist Town Community Development, a 501 (c) (3) non-profit organization, in the ongoing revitalization of the historic 100-year old African American neighborhood located in Greenwood, Mississippi. The historic neighborhood was once home to blues legend Robert Johnson and was the filming location of several scenes in The Help.

“During the filming in Baptist Town, it became apparent to members of the cast and crew that there was a large amount of potential talent and imagination present within the Baptist Town community”, said Chris Columbus, producer of The Help and director of numerous films, including Harry Potter 1 and 2, Mrs. Doubtfire and Home Alone.

With the interest and support of the cast and crew, an organization was formed to create an educational, cultural, and recreational community center for Baptist Town. Accessible by all residents, this community center will provide opportunities for community members to learn, develop and enhance their academic and artistic abilities. The main components of the planned community center will include a reading and writing program, music, arts, film and theatre workshops and a computer lab.

“The cast and crew of The Help made a lot of friends in Greenwood over the course of the filming last summer. We appreciate their continued interest in our community and its people. This screening on behalf of Baptist Town is further evidence of their true desire to stay connected with us,” said Bill Crump, Chairman of the Greenwood-Leflore-Carroll Economic Development Foundation.

The ticket packages available are:

The Director’s Package includes a reserved seat in a private theatre screening of The Help with the stars of the movie, cocktails and refreshments during the movie, and a private reception following the screening hosted by Governor and Mrs. Haley Barbour and honoring the stars of the film. Tickets for the Director’s Package are $500.00 per person.

The Producer’s Package will begin with a private reception with the stars prior to the screening at The Fairview Inn in Jackson, Mississippi, the screening of The Help with the stars of the movie, and refreshments during the movie. Tickets for the Producer’s Package are $250.00 per person.

The Individual Screening Package will include the screening and refreshments. Tickets for the Individual Screening Package are $100.00 per person.

All packages will include a limited edition commemorative movie poster.

There are a limited number of tickets available.

For more information or to purchase tickets to the Benefit Screening go to or call 662-451-4992.