Annual ‘New Albany On Tap’ set for Sept. 22

It’s time to wet your whistle and tempt your taste buds at the second annual New Albany on Tap. Located in downtown New Albany, this event offers a way for visitors to sample an array of flavorful craft and import beers without ever having to leave town. 

Last year over 200 people attended the event in downtown’s Cooper Park. The sponsors for New Albany on Tap are Lazy Magnolia Brewery, Clark Beverage, Sugaree’s Bakery, Tallahatchie Gourmet, and over 30 more sponsors.

This beer tasting event will coincide with the annual Tallahatchie RiverFest on Saturday, Sept. 22 and will be held from 5:30-8 p.m. on the Tallahatchie Riverbank in downtown New Albany. Mary Jennifer Russell is the owner of this property that was recently leased to the city of New Albany for the Biscuits and Jam Farmers’ Market. Russell is also the owner of Sugaree’s Bakery and the organizer of this event.

Russell said, “This is the second year for this event and it has been much easier to gather public support following the success of last year’s tasting, when we had 200 ticket holders and volunteers and raised over $1,000 for our downtown trailhead.”

Live music, which will start at 5:30 p.m., will be performed by the All Night Long Blues Band from Clarksdale. This band plays Hill Country Blues and is a house band at the Ground Zero Blues Club in Clarksdale.

Punch cards will be provided for ticket holders to sample two-ounce servings of 12 different craft and imported beers, seven of which are considered high gravity beers. High gravity refers to specialty beer that can be a craft beer or an import beer that has an increased specific gravity. Normally, these beers are more flavorful and are intended to be sipped and savored.  

The featured beers will be Beck’s Oktoberfest, Fransiskaner, Sierra Nevada Torpedo Extra, Sierra Nevada Ovila Dubbel, Spaten Optimator, Abita SOS, Abita Vanilla Double Dog, Crispin Brut Cider, Anchor Liberty Ale, and Lazy Magnolia flavors – Southern Pecan, Indian Summer, and Timber Beast.

The ticket price for the event will cover the commemorative Lazy Magnolia beer glass, the beer sampling and food, which will be appetizers, by Tallahatchie Gourmet and Sugaree’s Bakery. Crystal Springs water will also be available. All volunteers and ticket holders must be at least 21 years of age.

All proceeds will be donated to the Trailhead Plaza fund, which is a fund with the purpose of creating  a small public space at a trailhead downtown.

During the event, local business K’s Tobacco and Brew will be sponsoring a raffle to raise funds for the Trailhead Plaza. The raffle ticket will cost $10 and the winner will receive a six-pack valued at $8 per week for an entire year.

“I believe New Albany has a huge opportunity now. When our downtown becomes active at night, we can attract more restaurants, retail businesses and loft apartment interest downtown. That all equals more private investment dollars to help our city grow and succeed in this economy,” said Russell.

New Albany on Tap will provide access to local drivers if anyone requires a ride home.

Tickets can be purchased in advance for $20 at Tallahatchie Gourmet, 662-534-3250 or Pizza Pit, 662-538-5800. Tickets can also be purchased at the gate for $25. In addition, t-shirts will be sold for $20 at the event. The deadline to be a sponsor is Sept. 7, 2012.

 For more general information or inquiries about sponsorship, contact Mary Jennifer Russell at or call her at 662-538-9379.